DirecTV owned NFL Sunday Ticket will be loosing its lease in about a year for almost a billion dollars. They cant afford to sponser the NFL(a multi-billion dollar industry) for another time of a contract. NFL Sunday Ticket holders have the rare experience to watch their favorite teams battle it out, in whatever region of the U.S they want. They can even watch a total of 8 different games at once.
To Google, the NFL is a small company. But Google has enough money to bid on it and start broadcasting live games, and all sorts of away games all across the NFL. The
NFL is huge in the U.S. Buying the rights to the NFL could be a big game changer for anything Google wants to do in the TV-market.
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